Royal Beach Mall is 95% occupied. 90 stores will be open in the 2016 summer season. This year the shopping center will become once again the most preferred and leading shopping destination on the Bulgarian Black Sea Coast. In 2016 the complex attracts new and popular brands such as Moncler, Original Marines, Junona Fashion, Armani Outlet,  Za-Za Underwear, Adelly Men’s Fashion.
Royal Beach Mall annually attracts over 1,500,000 guests in Sunny Beach. There is an expected growth in the number of tourists this season, mainly from Russia, Germany, Great Britain and Poland.
Royal Beach Mall is located in the heart of Sunny Beach, just 50 m from the beach. It is part of the luxury 5-star hotel Barceló Royal Beach. In the shopping center the visitors can find their favorite fashion and sports brands, cosmetics and health products, recreation places, SPA center, hospitable restaurants and bars where they can enjoy fresh drinks and delicious meals. For the children and the comfort of their parents Royal Beach Mall offers children’s entertainment area.
The shopping center is owned and managed by Galaxy Investment Group. Each season the management of Royal Beach Mall attracts new leading brands. The trade mix in Royal Beach Mall is organized to meet the needs of the customers. Some of the brands that has stores in the shopping center are Bogner, U.S. Polo, O’Neill, Altinbas, Petek, Subra, Avenue Multi Brand Store, Exess, Juliany, Sara Pen, New Silhouette, Refan, Paula Venti and KFC.
Complying with the dynamic development of the retail sector Royal Beach Mall offers to retailers flexible solutions and provides successful business environment.